"From the creators of borshch" (PHOTOS)

22 April 2014 10:07  20366852 067684
"From the creators of borshch" (PHOTOS)

Ukrainians have created a series of posters for foreigners "From the creators of borshch."

Director and journalist Andriy Pryimachenko, on his own initiative, created a series of English-language posters "From the creators of borshch."

Andriy explained the title of the series, "Borshch, because it is the only purely Ukrainian feature, which we have undeniable rights to."

"And I think that the culture of any nation is best learnt through its cuisine," - Andriy said in the comments to the "UP.Zhyttya".

"Currently, it is just a test sample, I am assessing the potential of the idea. Now I am working (not by myself) on a visual improvement and development of the idea. My main audience is foreigners. We will try to break into their information space", - Andriy Pryimachenko said.

Since the primary idea was oriented to the western audience, all the posters are made ​​in English.

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